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SCQ FrameworkSM |
Minto Books International, Inc. |
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The Minto Pyramid Principle says that your thinking will be easy for a reader to grasp if you present the ideas organized as a pyramid under a single point. But that point must be directed toward answering a question existing in your reader’s mind, and your ideas must in turn obey a limited number of logical rules. The trick is to make sure your thinking fits that form before you begin to write. | Barbara Minto personally conducts a world-renowned 2-day course for professional people in how to use the pyramid principle to shorten the time you spend writing. It shows how to use the pyramid rules to discover and clarify the points you want to make. And it explains the value of the unique Situation, Complication, Question Framework (SCQ Framework™) for identifying the question in your reader’s mind. | The Minto Pyramid Principle: Logic in Writing, Thinking and Problem Solving explains in detail the entire thinking process that should precede writing. It has become a standard text used by all of the major consulting firms, many large corporations, and some government offices. It has been translated into both Simple and Mandarin Chinese, German, Japanese, Korean, Norwegian and Vietnamese. | The Minto Pyramid Principle course is available as a 6-tape full video course, boxed with the textbook and an extensive workbook; or as a self-study course consisting of a 30-minute video overview plus the textbook and workbook. | The Minto Pyramid Principle Online Course integrates the video and exercises from the Self-Study Course. It includes a copy of the textbook, and is hosted by Course-Source Limited (UK). ![]() Already enrolled? Login here |
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| Home | About Barbara Minto | Contact Us | Terms & Conditions | All rights reserved to Minto Books International, Inc © 2007-2008. | |||||||||||||||||||||||
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